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Marketing
How can video help you grow in 2021?
During last few years video marketing and video as a format developed at light speed. In 2020 with the world more isolated, video has really come into it’s own as a way for businesses small and large to connect with their customers. If you’re not already using video as a part of your marketing campaigns you really should be and here’s why.
Videography
Three common video mistakes and how to fix them
When you’re making a video, for the first time it’s tempting to take a look at what everyone else is doing first. However that means you are in danger of making the same mistakes they make. There are a lot of mistakes that novice video marketers make and that can result in a poor performance.
So here are three of the more common mistakes we see and how to fix them. Read more “Three common video mistakes and how to fix them”
Planning
Three reasons why your video should not have a…
When you’re making a video, you may be tempted to write a nice script to read to camera so you avoid making mistakes. But we don’t suggest you use a script at all. Here are three reasons why. Read more “Three reasons why your video should not have a script”
Planning
Three golden rules to making great videos
This may surprise you but the most important aspects of making a video that gets results have nothing to do with how you hold the camera, getting the audio right, adding graphics or even which camera to use.
Sure those things do need some consideration but if your goal is to make a video (or videos) that grabs attention and gets results then there are three important boxes to tick first.
When you’ve got these three things in place not only will your videos make a bigger splash with your chosen audience, they will be hungry to see more. Read more “Three golden rules to making great videos”
Planning
Why is your video title so important?
So you’ve made this great video, you’re ready to share it with the world but what are you going to call it? Believe it or not, choosing the right title can mean the difference between getting results and falling down the cracks.
Read more “Why is your video title so important?”
Planning
Why do you need captions?
So you’ve made an awesome video, you’ve uploaded it, what next? Have you created any captions? You might think including captions (or subtitles) to your video is a long winded and unnecessary thing to do but it could be the difference between getting your video seen and not noticed at all.
There are two very important reasons why you need to add captions to all of your videos. Let’s dive in and find out why. More importantly, how do you add them in the first place? Read more “Why do you need captions?”
Marketing
Five ways to to build better relationships on social…
If you want to succeed at the social media game and generate income from it you’ll need to put in a little work. Social media is all about being social. Facebook, Instagram, LinkedIn and their pals want you to be social.
Let’s face it why wouldn’t you want to be social anyway? We all know people buy from people or businesses they know and trust. In order for a relationship to reach that level you have to work at it. There are no short cuts. But the good news is it can be fun and rewarding.
So with all that in mind here are five ways you can build better relationships on social media and win more business.
Read more “Five ways to to build better relationships on social media”
Marketing
Six ways to build a strong local digital presence
What a year it’s been! … We hope you’re ok!
One of things we’ve all learned … is that business CAN continue, especially by increasing the amount of times you bump into potential clients online. So making sure you have a strong online presence is essential! Enter … digital marketing! Read more “Six ways to build a strong local digital presence”