Category: Marketing


Five ways to grow an audience faster

Wanna reach more people online faster? Of course you do. Well there are plenty of easy things you can do that will make that happen. Some are very specific to the platform (Facebook, Instagram, Google etc). However there are loads of neat little things you can do that will work in virtually any situation … even in the real world.

So let’s dive in and check out 5 ways you can easily make a difference and grow an audience of the kind of people you want to connect with who will ultimately turn into paying customers.

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Why you should avoid inviting friends to like your…

If you’ve created a business page or group on Facebook and invite us to like it, please don’t be offended if we don’t accept. we could be doing you a favour and here’s why.

It’s really tempting when you’ve created your page to invite every one of your friends to like it. Once upon a time this may have been a good tactic. However, you’re actually doing more harm than good and doing this can actually lead to a couple of big problems.

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How to look awesome on a video call

We’re all spending an increasing amount of time in front of a camera while the world is on lockdown during the coronavirus crisis.

Most of us will be conducting or taking part in meetings on Zoom, GoTo Meeting, FaceTime, MS Teams and other apps like it.

So how do you make sure you look smart and professional on camera as much as you are when meeting people in the flesh?

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Why is video marketing so important?

Scroll through any social media channel and you’ll find it’s increasingly populated by video. Businesses small and large are starting to realise that the game is changing and in order to keep up, they need to embrace video as a primary marketing tool. Let’s have a look at a few reasons why video has overtaken the world of content marketing and where the future lies. Read more “Why is video marketing so important?”