Why video is awesome

Why video is awesome

Video helps you to make an impression

Video is long past the status of an "up-and-coming" marketing tactic. It’s here to stay, it converts more customers and it's only going to get bigger. Visual content is the key to great engagement and the most powerful form of visual content is video. Take a look at the facts:

  • Audiences are about 10 times more likely to engage, embed, share, and comment on video content than blogs or related social posts
  • Video consumption on mobile devices has increased 233% since 2013
  • Adding a video to your website can increase the chance of a front page Google result by 53 times
  • Video has been proven to increase online sales by 43%
  • 68 of the top 100 online retailers use video in their websites
  • 85% of customers are more likely to make a purchase after watching a product video

But what if making video is way too scary?

The thought of making your own video content can be a scary one. There is so much to learn and time is money right? Don't panic! It's what we do best. We can provide the whole package  or teach you how to do all of it it for yourself ... and look good doing it.

We can help you:

  • to put together a single video, or a series of videos complimenting your existing market strategy or help you to launch a new one
  • to develop your own ideas and/or create new ones
  • turn your ideas into compelling, shareable video that reaches the right people for the right result
  • by supplying everything from the right presenter and location to the right music and graphics
  • take on a more active role, we can help you become the face on your own videos by teaching you the skills you need to look and sound great on camera

Marketing is like kicking a ball

You could have the best video in the world but without a marketing strategy ... well that's just like kicking a ball without seeing the goal. Knowing who you want to reach is vital for any campaign to work and that involves planning.

We can help you to map out a strategy, so you clearly know where your goal is and how to kick your ball.

Launching a campaign is one of the best ways to ensure you hit the right target. If you have a new product to sell or even a new company to promote, how are you going to do it? Any campaign is like a journey, with a clearly defined destination. You'll also know the stops you'll make on the way, where you're going for lunch and what mode of transport you're going to take.

We can help you to create a plan for your journey and help you reach your destination.

Want to increase your audience reach

You might already have a campaign, you might be considering your first steps, you might want to increase your reach in Google.

If you'd like to talk through how to reach your market using video then give us a shout.